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Inspired Marketing

Real experiences and inspirational stories of marketing leaders that are transforming their organization using the Oracle Marketing Cloud.
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Real experiences and inspirational stories of marketing leaders that are transforming their organization using the Oracle Marketing Cloud. 
Produced by Relationship One.

May 7, 2018

Rob Woods, Marketing Automation Enablement Manager, and Rashmi Nath, Marketing Automation Capabilities Manager sat down with us to talk Intel's marketing stack. About a year ago, they set out to figure out what was missing among their marketing strategies and platforms, and what holes were most important to fill. They stumbled upon account-based marketing and haven’t looked back since. Hear more about their ABM journey in this episode!

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